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McDonald’s Commercial: Emoticon City

McDonald’s Commercial: Emoticon City

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McDonald’s and advertising agency BETC from Paris have released this new video spot.

The commercial takes place in a futuristic emoticon city. Or is it? Actually this is a reality, while the emoticon people are being a metaphor to the nowadays style of communicating with people. Of course there is McDonald’s in the future as well, where all the fun stuff happens.

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