Stella Artois Commercial: Rufus The Real Hawk-Eye

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Stella Artois and advertising agency Mother from London have released this exciting video spot recently.

While many are head over heels now because of the World Cup, Stella Artois, the official sponsor of Wimbledon, reminds you of other sports. Apparently, the games have been interrupted by pigeons for years. Therefore the beer brand has come up with a unique solution. They put Rufus the hawk on the watch to protect tennis soil from the annoying intruders. The ad is really beautiful and funny – the campaign is amusingly over the top, just like we love!

Watch the video and have a good laugh.